Adrian Swinscoe
خبير في استراتيجيات خدمة العملاء وتجربة العملاء | متحدث رئيسي | قائد ورش عمل | يساعد الشركات على أن تتميّز بخدمتها وتجربة عملائها
Described as an experimental CX thought leader and visionary, Adrian Swinscoe is a best-selling author, writer, podcaster, speaker, advisor, investor, and aspirant CX Punk.
He has been advising, growing and helping develop customer-focused large and small businesses, including many technology vendors, for over 25 years now.
His clients have included brands such as Adobe, Apple, Cancer Research UK, Costa Coffee, the UK Gov’s Crown Commercial Service, ING, Intercontinental Hotel Group, KFC, KPMG, Kramp, Lloyds, Harper Collins, Médecins Sans Frontières, Megger, Microsoft, Nespresso, NowTV, Olympus, Pearson, Philips, Sky, TalkTalk and Zoom, as well as numerous tech vendors and many smaller and medium-sized businesses.
Adrian is a frequent writer, podcaster and speaker on all things related to customer service and experience.
Adrian writes frequently about customer service, experience and engagement, and what it takes to deliver the outcomes that both customers and brands crave. He was a contributor to Forbes for 12 years and now publishes articles on CXToday and CMSWire.
He published a best-selling book in 2016 called How to Wow: 68 Effortless Ways to Make Every Customer Experience Amazing (Pearson), published a genre-busting book: Punk CX in 2019 and published an exciting follow-up: Punk XL at the end of 2021.
A long-time podcaster, his podcast, now named the Punk CX podcast, has been running since January 2011 and has published over 600 interviews with leading figures in the technology, brand and customer space.
Finally, Adrian is a regular keynote speaker at events worldwide, where he speaks about customer service, customer experience, how to harness A.I. to boost engagement, service, and experience outcomes, agent experience, the future of work, and what it takes to truly deliver a standout experience in today's highly competitive world, blending research, trends, best practices, some myth-busting, and plenty of storytelling.
He’s had the privilege of speaking at leading industry conferences, vendor customer events, in-company functions, and senior leadership gatherings.
Whether it is for a customer event, an industry conference, a private leadership briefing, or a dinner, he always collaborates with his clients to ensure each presentation is fresh and personalised, with insights relevant to both their industry and their audience, so that all attendees leave with practical insights, actionable strategies and fresh motivation.